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MORE WORKSHOPS

Creating a Facebook page and posting content is the easy part. Getting actual engagement from your audience, and getting them to take action is another story altogether. These workshops are designed to get your team understanding how social media actually works, and what audiences are interested in.

01
COMPLETE CONTENT MARKETING
HS101020

Who it's for:

  • Marketing team

  • Social media team

  • Content creators

What you'll learn:

  • Understanding content marketing

  • The power of storytelling

  • Learn a content creation framework for producing effective content on a consistent basis

  • Create and repurpose content that both humans and search engines will love

  • Become a stronger, leaner, and more strategic content marketer

Course details:

  • For up to 10 people at a time

  • Includes quizzes and workshops

  • Full day session (6-8 hours)

  • Bonus material including tips and tricks on marketing

04
ALL ABOUT FACEBOOK MARKETING
HS130820

Who it's for:

  • Marketing team

  • Social media team

What you'll learn:

  • Learn what it takes to craft a stellar Facebook organic and paid marketing strategy.

  • Grow your organic Facebook reach

  • Understanding metrics and how you can use them to change your strategies

Course details:

  • For up to 15 people at a time

  • Includes workshop activities

  • 4 hours

02
understanding content strategy
HS051221

Who it's for:

  • Marketing team

  • Social media team

  • Content creators

What you'll learn:

  • What is a content strategy

  • Planning a long term strategy

  • Topic clusters and pillars

  • How (and when) to promote content

  • Measuring and analyzing your content

  • Developing a growth marketing mentality

Course details:

  • For up to 15 people at a time

  • Includes workshop activities

  • 4 hours

05
ALL ABOUT INSTAGRAM MARKETING
HS090120

Who it's for:

  • Marketing team

  • Social media team

What you'll learn:

  • Learn how to build and implement a successful organic Instagram marketing strategy

  • Harness the power of this visual social network to grow your business

  • Invest in yourself and your career by learning one of the most in-demand skills in digital and social media marketing

  • How to set your Instagram ads strategy up for success.

  • Develop successful Instagram ads both on Facebook and on the Instagram mobile app

Course details:

  • For up to 10 people at a time

  • Includes workshop activities

  • 4 hours

03
SOCIAL MEDIA ADVERTISING
HS041021

Who it's for:

  • Marketing team

  • Social media team

What you'll learn:

  • Advantages of social media advertising

  • Exploring the many platforms

  • How to create remarkable digital ads

Course details:

  • For up to 15 people at a time

  • Includes workshop activities

  • 2 hours

06
ALL ABOUT LINKEDIN MARKETING
HS220921

Who it's for:

  • Marketing team

  • Social media team

  • HR team

What you'll learn:

  • Getting to know LinkedIn

  • Why it’s good for business

  • How to get started with LinkedIn marketing

  • How to make it work for you

  • Build the foundation needed to drive a successful LinkedIn Ad campaign

  • Understand all the components to a LinkedIn Ad

  • Create and analyze your LinkedIn Ad campaign

Course details:

  • For up to 15 people at a time

  • Includes workshop activities

  • 4 hours

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